Saturday, July 14, 2012
How to make a persuasive speech and influential in 5 Easy Steps
I would like to learn how to give a presentation influential, where you not only hear your speech was admired, but also end up with the desire to do what you want? This is one of the outstanding characteristics of a leader.
As I said in other articles, the idea of all talk, either in front of an auditorium full of people, either against a single person, is to get one of these 3 objectives: to inform, entertain or persuade and influence. The following article will focus on the third of these items: discourse as a way of generating that listeners are directed in a concrete sense, that perform a specific action.
The easiest way to accomplish this is by appealing to listeners' emotions rather than logic, so that will be inspired to achieve the different goals that are proposed. Using certain techniques of NLP, we can generate certain reactions in the brain of one who hears our
speech. The steps you must follow are:
1) Determine the objective pursued specifically to your speech: eg to reduce administrative costs by 20% over the next 6 months. As much detail as you can give your target the better.
2) Build a list of questions that the audience do, so that the responses generate certain emotions in them. E.g. "In how much they would benefit the company (and their pockets) cut costs by 20%? Do you think you could do with that money? I earmark my beach holiday earlier this year." Choose 4 or 5 you think, depending on who will be there will be more effective.
3) Use the analysis techniques we see in my public speaking course, to know how to make a powerful introduction. E.g. to identify you, or consider you an authority on the subject.
4) Add items to support your words from the right. Visit in Class 5 of my public speaking course my secret list of resources to quickly find all the elements necessary to "decorate" your speech and give more strength to the message. Thus, you can add even more elements to "force" people to do what you want.
5) Finally, write a closing that leave everyone with the "need" to implement what you just said. For that you can appeal to verbs with positive emotional content. You'll see 12 other effective techniques for closures in my public speaking course.
Becoming an influential speaker takes time and knowledge, but above all, practical. While you have a model, a concrete action plan (which I have outlined but you can access a detailed analysis and many examples in my public speaking course) and you will have all the elements to begin.
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